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Living Water and ROI Guy Well Building Fundraiser

Half of the world’s hospital beds are occupied by patients suffering from water-related diseases.

The ROI Guy is teaming up with Living Water International to build a water well in Haiti and we need your help!

We will be setting up an online fundraiser and seeking donations from our clients, networks, family and friends to help a village of people have access to clean water by the beginning of 2012! More information and a website will be up soon. But for now take a look at the video below to see how important clean water is to the well-being of civilizations.

Photo of Vanessa (Team ROI Marketing) and Chris of Living Water International at their first meeting.

New ROI Guy Press Release by Press News Room

New ROI Guy Press Release written by PressNewsRoom

Marketing ROI Expert Richard Seppala, aka ROI Guy, To Be Honored With Golden Quill Award in Hollywood

Richard Seppala, known as the ROI Guy, will receive a Golden Quill Award from The National Academy of Best-Selling Authors™ at the Second Annual Best Seller’s Summit and Awards Gala.

Orlando, Fla. – October 10, 2011 – Richard Seppala, advertising and marketing ROI expert will be recognized at the Second Annual Best Seller’s Summit and Awards Gala hosted by National Academy of Best-Selling Authors™.  The event will be taking place October 20-21, 2011 at the Roosevelt Hotel in Hollywood, California.

Richard Seppala will be honored for becoming a best seller with the 2 books: Ignite Your Business Transform Your World and The Next Big Thing: Top Trends From Today’s Leading Experts to Help You Dominate the New Economy.

To read the remainder of this press release visit PressNewsRoom.



R.O.I. Marketing Secrets Revealed Book

Did you know that Richard Seppala, the ROI Guy is an author? R.O.I. Marketing Secrets Revealed, his leading business and marketing book topped the Amazon charts debuting at #1 in the Direct Marketing category the day it was released in September of 2010.

The contributors to the book recite their real life accounts of their success stories with insight that sparks your outlook on marketing and establishing your a successful business.

Here is an excerpt from the press release:

In the book, Richard delves into issues such as “The Four Pillars of ROI,” How The ROI Guy Raises Your ROI,” and “Dynamic Tracking: Measuring Your Online ROI.”

Richard Seppala would like to congratulate all of the authors who contributed to the book and lent their expertise to help push the book to best-seller status. Along with Richard, the authors of ROI Marketing Secrets Revealed include: Nick Nanton, Esq., JW Dicks, Esq., Ian Garlic,

Chuck Barnett, Aaron Halderman, A.J. Puedan, Devin Herz, Scott Strepina, Jason Ross, Darrin T. Mish, Esq., Lee Weiner, Nina Hershberger, Steven Placey, Tony Wedel, Dr. Scott Schumann, Brian Horn, Charlie McDermott, Connie Gray, Eddie Diaz, Harmony Tenney, Jody Murphy, Julie Boswell, Rajiv Kapur, Roger Salam, Dave VanHoose, Dustin Mathews, Larry Benet, Jim Palmer, Ed O’Keefe, David Lee, Rem Jackson, Tom Foster, Timothy Seward and Jay Henderson

The book can be purchased on at

Happy National Coffee Day

Happy National Coffee Day! The ROI Matrix is fueled by coffee…. well not really but Richard Seppala happens to LOVE his coffee. He even created his own ROI Matrix coffee blend!

Here’s what’s going on in the world for National Coffee Day…..participating Krispy Kreme locations, for example, are offering a free 12oz cup of House Blend coffee all day long. You can also pick up a free medium coffee from 7-11am at any 7-Eleven in the U.S.A. or Canada. Don’t forget to pay attention to social media as some businesses plan to share coupons and specials with their loyal followers.

Today, over 400 billion cups of coffee are consumed each year!!!!!!!!!

Enter The Matrix


Hi, Richard Seppala, “The ROI Guy,” here. For months, I’ve been writing about the forthcoming launch of my most powerful marketing tracking system yet, The ROI Matrix.

Well, I’m excited to say that launch is finally here.

Now, I’m well-acquainted with the profitable benefits this breakthrough system delivers to every kind of small business – from a single entrepreneur to a medical practice to a vacation resort. But it can be a little difficult to explain to someone who hasn’t been working on it 24/7.

That’s why I created a new free Webinar that lays out everything The ROI Matrix does to maximize your marketing firepower. I hope you can take the time to watch. Not only will you learn a lot of top-level marketing secrets, but you’ll also find out how The Matrix​ delivers an affordable high-end top-to-bottom marketing system that enables you to focus on what makes you money, capture and store lead contact information instantly and automatically trigger crucial follow-up marketing that insures you never lose a prospect.

Best of all, it does all this easily and without you or your staff having to lift a finger. Well, okay, you will have to answer some simple emails along the way to ”feed” The Matrix, but, basically, it does all the work for you – and you can check out your real-time data anytime you want on your exclusive web portal.

But writing about The ROI Matrix doesn’t really do it justice. And again, that’s why I created the Webinar. I’m so excited about this system that I’ve thrown in a lot of amazing bonuses and discounts just so people will give it a try – and you don’t have to commit to any long-term contracts to take advantage of all that free stuff either.

So please, visit to find out more about the Webinar and about The Matrix itself. You can even contact me directly at [email protected] for a free consultation.

Just don’t show up at my house – I might not be there.